Franchise open?

The profile

As a franchisee, you will be the face of the BUNS branch in your city. You will work with us to build the concept of making BUNS the number one luxury sandwich restaurant in the Netherlands, and you know how to create a place where quality, service and experience come together. It is also important that you know how to form your own BUNS team in order to get the best out of your establishment.

Glory in every bite

What we look for in our franchisees:

Personal qualities:

Practical requirements:

FAQ Franchise

General

What makes BUNS so special?

When you say BUNS, you say glorious food. BUNS was born out of love and passion for food, and you can taste it in every sandwich. A unique concept of which you can be one of the first to take part.
The combination of product and atmosphere makes our concept special. Many sandwich shops sell tasty sandwiches but do not offer a nice seating area. In contrast, many lunchrooms have a good atmosphere but a limited menu. BUNS brings the best of both worlds together. You'll find the most unusual sandwiches that you won't see anywhere else, but that still feel familiar.

As an entrepreneur, you are responsible for guarding the BUNS concept in your branch. You do this through local involvement and entrepreneurship. You can do this by partnering with other entrepreneurs in the area, responding to your guests' needs and building a welcoming team to make your guests feel at home.

In Full Franchise, the franchise formula, operations and business format are subject to conditions and rules in all areas.

Not yet, from 5 branches onwards, a franchise board will be installed.

There is a quarterly contact moment with all franchisees.

For the entire assortment of BUNS products, agreements have been made with regular suppliers to achieve economies of scale and consistent quality for all franchisees.

The menu is fixed for all BUNS establishments. However, it is possible to add products, such as regional products or local beer. The products must meet the BUNS quality requirements and vision. There is a total of 5% space for local sourcing.

Startup

Yes, once the franchise agreement has been signed and the location found, the induction process will start. This will take place at BUNS Haarlem and will take you through the various facets of running your own BUNS branch.

Your new team will need to consist of about 10 to 16 people. Depending on location and opening hours. This is a mix of full- and part-timers.

Within the BUNS formula, we work with a Head of Kitchen and Head of Bar, who work directly under the franchisee and together ensure quality. This team is put together by the franchisee.

As a franchisee, you are responsible for training your own team. From BUNS, we can help you with this by providing training through our partners. For the managerial team, this can also include an internship at BUNS Haarlem.

As an entrepreneur, you are responsible for arranging the licence application yourself. However, from BUNS HQ, we support the franchisee where necessary.

Yes, including in HACCP, Construction, Environmental and Advertising legislation.

The average lead time is around 6 months. Depending on location, permits and remodelling.

Your new BUNS branches will be designed using BUNS's style guide and matching the premises. The concept drawings are shared with the franchisee for feedback at various stages.

All BUNS branches are open at least six days a week. Opening hours are determined in consultation with the franchisor, at least between 11:00 and 21:00.

Finance

To set up your BUNS branch, you, as a franchisee, must contribute at least 20% in equity capital. Equity capital of €40,000 or more provides a solid foundation, but the final investment will depend on various factors, such as the size and location of the premises.

Equity can include subordinated loans, savings, inheritance. If necessary, you can also further supplement equity through family and friends, etc. Here, we can advise you further or put you in touch with franchise entrepreneurs who have (had) a similar situation.

Yes, BUNS’s head office will support you through the initial stages. You can also work with an external adviser whilst applying to the bank.

Financing can be taken from a bank of your choice. There is also a BUNS Contingency Fund. Financing can also be applied for here if required.

The start-up fee per branch is a one-off €17,500

By paying the entry fee, you get access to the use of the BUNS name. You will also get access to the entire franchise formula, including manuals, contacts, products and recipes. You will also receive the necessary support in starting up your own BUNS.

The franchise fee is 7.5% of sales per month, per branch.

The franchise fee is used to maintain and develop the BUNS concept and provide guidance to franchisees.

This varies from one situation to another; the choice is up to the franchisee(s) themselves. An accountant or notary can advise on this.

At BUNS, we work with a permanent accounting firm to ensure that all procedures are the same. This office is also connected to the management output system and the cash register, so that, among other things, benchmarking can also be used and insights are available for the franchise supervisors in order to work together for the optimal result.

You are free to choose your own company in this. From BUNSthere is an insurance company that we work with.

Marketing

From BUNS headquarters, there is an ongoing marketing & communications strategy that is overarching for all branches. This includes various communication materials. Together with the graphic designer, local communication materials can also be created so that everything is always in the style of BUNS. These are at your own expense.

The social media pages are managed by BUNS's head office. To exude uniformity and build a big brand, individual social media accounts for each location are not used. However, posts about individual branches are shared on the social media channels.

Contract

The franchise agreement consists of two 5-year contracts.

Granting Franchise/ Provision of information/ Rayon and exclusivity/ Licences, quality seals/ Renovations and Fixtures/ Manual and guidelines/ Development of formula/ Instruction, education, training and staffing/ Sales support, advertising and website/ Management and administration/ Automation/ Core assortment/ Reimbursement/ Insurance/ Payment/ Term/ Operating regulations.

You are responsible for the final results of your BUNS. From headquarters, we will do everything we can to advise and guide you to achieve the best results.

After four years, a discussion is held on the cooperation and the results achieved. In it, we discuss whether and how to continue the cooperation.

Reservations

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Due to the Christmas market, we do not take reservations from 12 to 14 December. We will also be closed on Christmas Eve, Christmas Day and Boxing Day.

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As a franchisee, you are the face of the BUNS branch in your city. You want to work with us to build the concept and make BUNS the leading luxury sandwich restaurant in the Netherlands.

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